I love analogies, ways of presenting something with other words, more easy to understand.

These days I’ve heard 3 online marketing analogies that are pretty great:

  1. Doing SEO is like being an impresario: you take small unknown sites, improve them and make them famous on Google
  2. Linkbuilding is like pointing with laser / lanterns towards a site, the more back links it has the more it’s highlighted and ranks better on Google
  3. Content is the currency of the internet, besides crypto currency that is. Old content is as valuable as money. Lots of money. So start that online project you were thinking about as soon as you can.

Are you familiar with any other such analogies? Let me know down below.