Apples and oranges analogy image

Online Marketing analogies that make sense

I love analogies, ways of presenting something with other words, more easy to understand. These days I’ve heard 3 online marketing analogies that are pretty great: Doing SEO is like being an impresario: you take small unknown sites, improve them and make them famous on Google Linkbuilding is like pointing with laser / lanterns towards a site, the more back links …

Free Linkbuilding techniques

Best free SEO link building techniques

If you’re thinking in terms of money saving, best free valuable links you could get can come from Guest posting. Even sites like Forbes, Business Insider, Entrepreneur, Huffington Post, and so on, accept free guest posting, if they find the article(s) would be interesting for their users. Otherwise, an advertorial on any of these websites would cost you somewhere from a …

Cooking Ingredients

Why SEO is a bit like cooking

One of Brian Dean’s best guide (Anatomy of a Perfectly Optimized Page) includes how outbound links, such as links to the Wikipedia page from where a certain information was taken from, can prove to be benficial for SEO. As many other tactics this can help, unless it will be abused. And that’s why SEO is a bit like cooking, even …

Advanced Search Operators

Link building: Advanced search operators

Search operators come in handy in SEO for many reasons: Whenever optimizing a new site from a new vertical they are the easiest way to find the relevant websites where your site should be promoted on. [keyword] blog list [keyword] news [keyword] forum [keyword] “guest post” [keyword] “roundup” [keyword] resources” The same when having to find relevant sites where you …

SEO leads funny

Digital Marketing funny images

Know SEO / SEM? Then you’ll get why this images are so funny. They always make me chuckle. Do you have a favorite SEO or PPC joke? Let me know in the comments.

Number One

Does it pay to be number one?

Us working in search engine optimization know being number 1 on Google does pay off, from past results or our known projects. But when a client has some doubts about investing in SEO it’s good to be able to show him some numbers of what to expect. Released AOL Search Data show these results: Total Searches:9,038,794 Total Clicks: 4,926,623 Click Rank1: 2,075,765 …